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BrandiMAL
ProjectBrand Identity
Curled paper poster featuring purple dot-matrix graphics, typography reading quantum in search of the invisible, and imal branding

iMAL Brand Identity 2020

Associated creatives

Vrints-Kolsteren
Vrints-KolsterenGraphic Design

Tags

printed posterposterpurple graphicstypographydot matrix graphics

Description

This graphic design piece for the iMAL brand identity project showcases a printed paper sheet with a curled corner, revealing intricate purple dot-matrix patterns and structured typography. Bold sans-serif capital text reads QUANTUM: IN SEARCH OF THE INVISIBLE across the central band, while the iMAL brand mark and web address are visible along the margin. The composition employs a clean white background that accentuates the tactile quality of the paper and the halftone dot texture of the printed graphics. Vrints-Kolsteren executed the graphic design, emphasizing precise typography and technical halftone visuals.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography, Screen print / silkscreen

Industries

Digital Media & Publishers

Color

Cobalt (50%)
Pure White (50%)

Background

White Seamless

Context

Advertising Campaign