Logo
BrandiMAL
ProjectBrand Identity
Open ring binder displaying pages with black and white typographic layouts and rasters for iMAL brand identity

iMAL Brand Identity 2020

Associated creatives

Vrints-Kolsteren
Vrints-KolsterenGraphic Design

Tags

brand identity guidelinesbrand identitybrand manualring bindergraphic design layouttypography layout

Description

An open ring binder rests on a white surface, displaying pages from the brand identity project for iMAL. Designed by Vrints-Kolsteren, the visible pages feature structured typography, secondary logosets, and exhibition rasters in a clean monochrome palette. Crisp directional lighting casts a distinct shadow to the right of the binder. The layout highlights the meticulous graphic design standards established for the brand manual.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography

Industries

Enterprise & B2B Software

Color

Pure White (70%)
Jet Black (30%)

Background

White Seamless

Context

Advertising Campaign