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Person wearing a white hooded jacket with a black graphic on the back and a white beanie against a grey background.

Hut 8 Brand Identity 2025

Associated creatives

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Description

This image presents a rear view of a person wearing a white hooded jacket and a ribbed white beanie against a solid neutral grey background. The jacket features a prominent circular black geometric graphic on the back along with minimalist branding elements and typography near the hem and hood. The composition is centred and clean, highlighting the apparel and graphic design details within the brand identity project for Hut 8.

Style

Horizontal, Commercial, Clean, Minimalist

Color

Pure White (70%)
Jet Black (30%)

Background

Grey Seamless

Context

Advertising Campaign