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Brand
HUGO
ProjectHUGO Spring 2025 Lookbook
Model wearing a green bomber jacket, black trousers, and sunglasses standing on a red floor in front of a white wall.

HUGO HUGO Spring 2025 Lookbook 2025

Associated creatives

William Arcand
William ArcandPhotographer
Gro Curtis
Gro CurtisFashion Editor/Stylist
Kenny Campbell
Kenny CampbellMakeup Artist
Benedikt Verheyen
Benedikt VerheyenCasting Director
Julie Sinios
Julie SiniosCasting Director
Monika Domarke
Monika DomarkeCasting Director
Daniela Echeverri
Daniela EcheverriProducer
Ellis Ahn
Ellis AhnModel
Hollow Touete
Hollow ToueteModel
Ine Michelmann
Ine MichelmannModel
Théo le Grelle
Théo le GrelleModel

Tags

woman in green bomber jacketgreen bomber jacketbomber jacketwoman in sunglassesblack flared trousersblack trouserspointed toe heels

Description

A lookbook photograph for the HUGO Spring 2025 collection shot by William Arcand with styling by Gro Curtis. A blonde model poses in profile against a split set featuring a clean white wall and a bold red floor. She wears an oversized sage green zip-up bomber jacket over a black lace top, paired with slim black trousers and pointed black strap heels. Dark cat-eye sunglasses and a small black shoulder bag complete the minimalist streetwear ensemble. The scene is illuminated by soft, diffused studio lighting.

Style

Vertical, Commercial, Clean, Minimalist

Techniques

Soft Light

Industries

Designer Fashion

Color

Off-Black (50%)
Sage (40%)

Background

Set-dressed

Context

Lookbook