BrandHôtel Buci
ProjectBrand Identity

Hôtel Buci Brand Identity 2024
Associated creatives
Tags
Description
Three vertical advertising posters featuring bold typographic headlines and colorful spherical graphic elements are mounted outdoors on metal stands. The posters are displayed side by side against a natural backdrop of bare trees, sparse brush, and a paved curb. The typography on the posters is presented in a combination of heavy sans-serif uppercase lettering and smaller secondary text lines. The composition captures the outdoor display in natural daylight with sharp shadows cast beneath the frames.
Style
Horizontal, Commercial, Clean, Minimalist
Techniques
Natural light
Color
Jet Black (50%)
Pure White (30%)
Background
Street
Context
Out of Home (OOH)