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Holcomb brand identity presentation featuring brown rectangular cards with white line drawings of kitchen tools against a dark background

Holcomb Brand Identity 2024

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Description

This brand identity project for Holcomb, photographed by Katherine Fox with graphic design by Parker and web development by Baggy, presents a series of brown rectangular cards arranged in a row against a solid dark background. Each card features a clean, minimalist white line illustration depicting various kitchen and bar utensils, including a salt mill, decanter, thermos, mortar and pestle, citrus squeezer, container, and jar lid. The composition is structured with balanced lighting that highlights the textured paper surface of the cards while keeping the surrounding environment in deep shadow. The sleek, editorial presentation emphasizes clean lines and graphic harmony.

Style

Horizontal, Commercial, Clean, Minimalist

Color

Rust (70%)
Pure White (30%)

Background

Black Seamless

Context

Advertising Campaign