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Stacked brown cardboard packaging boxes featuring white Holcomb brand typography and product illustrations

Holcomb Brand Identity 2024

About

This project showcases the brand identity and packaging design for Holcomb, captured by photographer Katherine Fox with graphic design by Parker. The composition features an arrangement of stacked brown cardboard boxes and packaging cartons illuminated by strong directional lighting that casts sharp geometric shadows. Crisp white typography spelling the brand name appears alongside minimalist line illustrations of products and collection titles such as FW23. The clean, tactile paper texture and neutral earth-toned palette emphasize modern commercial branding and product presentation.

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Advertising Campaign
E-commerce / Product
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