Hogan Hogan S/S 2025 Campaign 2025

Description

This black and white portrait for the Hogan S/S 2025 campaign features a model holding a pair of white sneakers marked with a distinctive dark H logo. Shot by photographer Amit with creative direction by Wil Beedle, the image captures a relaxed yet poised subject against a textured concrete background. The model wears a dark dark jacket draped over her shoulders, with styling by Veronique Didry, hair by Ryan Mitchell, and makeup by Giulia Cigarini. The monochrome grading emphasizes natural lighting and crisp details on both the footwear and apparel.

Style

Editorial, Vertical, Monochrome

Techniques

Analogue / film

Industries

High Street Fashion

Color

Background

Concrete Texture

Context

Advertising Campaign