Brand
ProjectHogan S/S 2025 Campaign

Hogan Hogan S/S 2025 Campaign 2025
Associated creatives
Tags
Description
This black-and-white fashion editorial image for the Hogan S/S 2025 campaign features a model posing against a textured concrete wall. The model wears a dark leather jacket layered over a light top, holding a large white shoulder bag with a pair of sneakers slung over the strap. The lighting is direct and creates clear contrasts, accentuating the textures of the leather, fabric, and background. The portrait is captured in a stark, minimalist style with strong tonal contrasts.
Style
Editorial, Vertical, Monochrome, Clean
Techniques
Analogue / film
Industries
Luxury Fashion Houses
Color
Jet Black (50%)
Pure White (50%)
Background
Concrete Texture
Context
Advertising Campaign



