Brand
ProjectSwim S/S 24

H&M Swim S/S 24 2024
Associated creatives
Tags
Description
This commercial image for the H&M Swim S/S 24 project features model Paula Anguera photographed by Patricia Reyes. The subject is captured from the waist up against a dark, moody background, wearing a light pink two-piece bikini with a twisted front detail. Her arms are loosely crossed in front of her torso while her head is turned to the side in a candid pose. Soft directional lighting highlights her form against the dark backdrop, creating high contrast and defining the texture of the swimwear fabric.