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Model Jacqui Hooper standing in a cream cropped embroidered jacket and trousers surrounded by patterned woven rugs.

H&M H&M Studio Resort 2025

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Description

For the H&M Studio Resort collection, model Jacqui Hooper poses in an environment surrounded by hanging woven carpets and stacks of geometric patterned cushions. She wears a cream embroidered cropped jacket paired with matching high-waisted relaxed trousers and woven slip-on shoes. The shoot was photographed by Johnny Dufort with fashion styling by Alice Goddard and art direction by Li Von Euler. The warm-toned composition features direct flash lighting that accentuates the textured textiles and architectural setting.

Style

Editorial, Horizontal, Warm, Maximalist

Techniques

Flash

Industries

High Street Fashion

Color

Cream (80%)

Background

Retail Store

Context

Advertising Campaign