Brand
ProjectMens Lookbook

H&M Mens Lookbook 2025
Associated creatives
Tags
Description
A studio portrait of model Henry Kitcher for an H&M Mens Lookbook, photographed by Daniyel Lowden. The model leans against a polished dark surface with his head resting on his right hand, looking pensively off to the side. He is styled in a beige ribbed knit polo sweater layered over a dark crewneck, showing contrasting dark cuffs at the wrists. The shot features soft directional lighting against a clean white studio backdrop.
Style
Editorial, Vertical, Clean, Minimalist
Techniques
Soft Light
Industries
Menswear
Color
Cream (70%)
Charcoal (20%)
Background
White Seamless, Residential Building
Context
Lookbook
