H&M Mens F/W 2025 2025

Description

Photographed by Valentin Hennequin with creative direction by Marcus Söder and hair styling by Matt Mulhall, this campaign image for H&M Mens F/W 2025 features model Tom Meacock. Turned away from the lens while glancing back over his shoulder, he wears a long, belted dark olive-brown trench coat. The portrait is captured in soft natural light along a tree-lined city street with blurred parked vehicles in the background.

Style

Editorial, Vertical, Earthy

Techniques

Natural light

Industries

Menswear

Color

Background

Street

Context

Advertising Campaign