H&M Mens F/W 2025 2025

Description

Captured for the H&M Mens F/W 2025 campaign photographed by Valentin Hennequin with creative direction by Marcus Söder, model Tom Meacock walks forward along a city street. He is styled in a heavyweight black zip-up hoodie worn over an untucked dark plaid shirt, paired with muted taupe trousers and dark rectangular sunglasses. Hair styling is by Matt Mulhall. The composition is shot at eye level in soft, diffused natural daylight against a softly focused classical stone building facade.

Style

Vertical, Commercial, Clean

Techniques

Natural light

Industries

Menswear

Color

Background

Street

Context

Advertising Campaign