H&M Lota 2026
Associated creatives
Tags
Description
This portrait for the H&M Lota project features model Lota Blaskovic captured by photographer David Portela. Lota stands against a plain white background, wearing a rich brown double-breasted blazer over a high-necked white top. Her long, wavy blonde hair falls partially across her face, styled by Cecilie Hildebrandt with a natural, effortless texture. The framing is a medium shot focusing on the tailored outerwear and direct expression.
Style
Editorial, Vertical, Warm, Clean
Techniques
Natural light
Industries
High Street Fashion
Color
Chocolate (70%)
Pure White (30%)
Background
White Seamless
Context
Lookbook