Brand
ProjectH&M F/W 2025 Campaign

H&M H&M F/W 2025 Campaign 2025
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Description
A close-up profile portrait of model Sora Choi for the H&M F/W 2025 campaign, photographed by Anthony Seklaoui with styling by Jacob K. Choi is captured from the side against a solid dark brown backdrop, illuminated by soft directional light across her profile. She wears a voluminous brown and black textured faux fur collar layered over a dark jacket, styled with a dangling pearl earring featuring an ornate gold cap. Her dark hair falls in layered, shaggy bangs crafted by Mustafa Yanaz, alongside understated makeup by Lucy Bridge.






