H&M Fall-Winter 2025 Campaign 2025

About

This fashion editorial image from the H&M Fall-Winter 2025 campaign features model Mona Tougaard posing against a dark tiled stone exterior wall. She wears a sleeveless argyle pattern sweater in gray and black tones paired with a dark glossy midi skirt, and she holds a structured brown embossed handbag by her side with arms crossed slightly. The lighting is natural and soft, accentuating the textures of her clothing and the polished stone background. The composition is vertical and clean, shot by photographer Anthony Seklaoui.