Brand
ProjectFall-Winter 2025 Campaign

H&M Fall-Winter 2025 Campaign 2025
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Description
This editorial image for the H&M Fall-Winter 2025 campaign was captured by photographer Anthony Seklaoui. It features two female models walking dynamically through an urban street setting against a backdrop of modern architectural buildings with large windows. The leading model wears a flowing white semi-sheer dress paired with a prominent brown fur stole and patterned boots, while the second model wears a cream high-neck blouse with brown leather trousers and carries a structured dark clutch. Natural daylight illuminates the scene, highlighting rich textures in the garments and accessories. The low-angle composition emphasises motion and urban style.




