Hermes Hermès Watches Spring 2024 2024

Description

Photographed and directed by Jacob Klein and Nathan Cowen for the Hermès Watches Spring 2024 campaign, this studio image presents a minimalist composition in dramatic low-key lighting. A model in profile appears in silhouette wearing a textured, perforated black sleeveless piece with zip detailing. A beam of directional light illuminates the forearm and wrist, spotlighting a round steel luxury Hermès timepiece on a bright red-orange strap. A sharp geometric shard overlay provides a mirrored reflection of the watch and wrist, set against a neutral grey seamless background.

Style

Vertical, Commercial, Moody, Graphic

Techniques

Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Background

Grey Seamless

Context

Advertising Campaign