Hector's Deli Brand Identity 2017

Description

This graphic design piece for Hector's Deli features bold, rounded red typography centered against a flat, solid yellow background. The typography reads SANDWICHES DRINKS ETC. in a playful, retro-inspired sans-serif typeface. The clean, minimalist composition relies entirely on high-contrast color blocking between the warm yellow field and red lettering. Never Now designed the brand identity.

Style

Horizontal, Commercial, Minimalist, Retro

Techniques

Vector

Industries

Restaurants

Color

Background

Solid Colour

Context

Advertising Campaign