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BrandHector's Deli
ProjectBrand Identity
Postcard brand identity design for Hector's Deli featuring Greetings From Richmond text and an address grid against a white background.

Hector's Deli Brand Identity 2017

Associated creatives

Never Now
Never NowGraphic Design

Tags

postcard designpostcardbrand identityhectors deligraphic design

Description

Brand identity design project featuring a custom postcard layout for Hector's Deli, created by Never Now. The white paper stock displays bold red slanted typography reading GREETINGS FROM RICHMOND in the upper left corner alongside the black Hector's Deli logo and a small illustrated sandwich icon. A vertical dividing line and horizontal address lines occupy the right side, while small address and social media text runs along the bottom edge.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography

Industries

Restaurants

Color

Pure White (90%)
Jet Black (10%)

Background

White Seamless

Context

Advertising Campaign