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Postcard brand identity design for Hector's Deli featuring Greetings From Richmond text and an address grid against a white background.

Hector's Deli Brand Identity 2017

About

Brand identity design project featuring a custom postcard layout for Hector's Deli, created by Never Now. The white paper stock displays bold red slanted typography reading GREETINGS FROM RICHMOND in the upper left corner alongside the black Hector's Deli logo and a small illustrated sandwich icon. A vertical dividing line and horizontal address lines occupy the right side, while small address and social media text runs along the bottom edge.

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Background

White Seamless

Context

Advertising Campaign