H&M HBO’s The White Lotus H&M 2025

Description

Photographed by Hedvig Jenning for H&M's collaboration with HBO's The White Lotus, model Gabbriette wades through turquoise ocean water. She wears a black and white patterned two-piece bikini with a one-shoulder top, paired with dark wraparound sunglasses and a black vest draped loosely over her shoulders. Her dark hair blows in the breeze as she looks off to the side with an open expression. Small tattoos are visible on her arms and hands. The natural lighting highlights the coastal setting and the motion of the water around her.

Style

Editorial, Vertical, Clean, Golden Hour

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Background

Ocean

Context

Advertising Campaign