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Brand
Harley Davidson
ProjectHarley Davidson International SS25
Group of four models posing with a motorcycle against a dark industrial concrete wall for Harley Davidson

Harley Davidson Harley Davidson International SS25 2025

Associated creatives

Nicola Formichetti
Nicola FormichettiCreative Director
Isaac Anthony
Isaac AnthonyPhotographer
Hunter Clem
Hunter ClemFashion Editor/Stylist
Tayler Treadwell
Tayler TreadwellMakeup Artist
Brian Helm
Brian HelmCasting Director
Collin Hyon
Collin HyonModel
Max Gottschalk
Max GottschalkModel
Mitchell Gorthy
Mitchell GorthyModel

Tags

four models posing with motorcyclemodels with motorcyclemotorcyclefour modelsgroup of models

Description

This image for the Harley Davidson International SS25 project features a group of four models posing alongside a classic motorcycle in an industrial setting. The models are dressed in casual streetwear and riding apparel, including leather jackets and graphic t-shirts, against a textured concrete wall. Isaac Anthony photographed the campaign under the creative direction of Nicola Formichetti, with styling by Hunter Clem. The lighting creates a gritty, authentic atmosphere that complements the rugged aesthetic of the collection.

Style

Vertical, Commercial, Gritty, Grainy

Techniques

Natural light

Industries

Motorcycles

Color

Jet Black (50%)
Medium Grey (30%)
Navy (20%)

Background

Warehouse

Context

Advertising Campaign