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ProjectFall 2024 Ad Campaign
Model in a zebra print dress and textured burgundy fur jacket posing against a magenta gradient studio background.

Fall 2024 Ad Campaign 2024

Associated creatives

Anifa Mvuemba
Anifa MvuembaHanifa Creative Director

Tags

black woman in zebra print dresszebra print dressmaxi dressburgundy fur jacketfur jacketblack womanwoman posing

Description

This vertical fashion image from the Hanifa Fall 2024 ad campaign features a black model posing dramatically against a deep magenta gradient studio backdrop. The model is wearing a floor-length brown and white zebra print dress paired with a voluminous, shaggy burgundy fur jacket. Her hair is styled in neat cornrows, and she wears a thick metallic gold bracelet on her wrist. The lighting is direct and polished, emphasizing the rich textures of the garments and creating a bold, saturated color contrast.

Style

Editorial, Vertical, Saturated, Warm

Techniques

Natural light

Industries

Designer Fashion

Color

Burgundy (50%)
Chocolate (50%)

Background

Coloured Seamless

Context

Advertising Campaign