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Woman in red swimsuit wearing large feathered wings posing against a vibrant blue background for HM and Rio

H&M H&M&RIO 2026

About

A striking fashion image from the H&M&RIO project photographed by Rafael Pavarotti. A woman with voluminous dark curly hair is captured mid-pose, wearing a vibrant red one-piece swimsuit and matching red heeled sandals. She is adorned with a massive, elaborate back-piece composed of sweeping, deep red feathers that fan out dramatically behind her. The subject stands against a textured, solid blue backdrop that creates a high-contrast setting. The lighting is direct and bright, accentuating the rich textures of the feathers and the warm tones of the scene.

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Coloured Seamless

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Advertising Campaign