Guilty by Association Brand Identity 2022

Description

This brand identity project for Guilty by Association features a striking graphic layout with bold serif typography reading 'The Edit Vol. 92' set against a solid black block on the left. On the right, wheat-pasted posters display historical portrait paintings overlaid with vibrant, scribbled marker interventions in red, blue, and yellow. A blurred figure in a dark winter coat walks past the textured concrete wall in the foreground, introducing motion blur to the street scene.

Style

Editorial, Horizontal, Graphic

Techniques

Spray paint / graffiti

Color

Background

Street

Context

Advertising Campaign