Gucci Gucci Primavera F/W 2026 Campaign 2026

Description

Model Alex Consani poses for the Gucci Primavera F/W 2026 campaign, photographed by Michal Chelbin with styling by Marie Chaix. She is seated on a vintage floral tapestry sofa adorned with red velvet throw pillows, set against a soft sage-green wall and traditional patterned rug. She wears an asymmetrical one-shoulder purple sequined floor-length dress paired with sheer dark tights, black heels, and holds an embellished silver clutch. A bold white Gucci wordmark spans across the center of the frame.

Style

Commercial, Square, Retro, Warm

Techniques

Soft Light

Industries

Luxury Fashion Houses

Color

Background

Set-dressed

Context

Advertising Campaign