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  • ·Gucci Continuum x Barbour 2023 ad campaign factory shot
BrandGucci Continuum x Barbour
Project2023 Ad Campaign
Two people holding up large patterned fabric sheets featuring floral and horse head prints in a factory setting.

Gucci Continuum x Barbour 2023 Ad Campaign 2023

Associated creatives

Sabato De Sarno
Sabato De SarnoGucci Creative Director
Osma Harvilahti
Osma HarvilahtiPhotographer
Luca Galasso 
Luca Galasso Stylist
Ramona Eschbach
Ramona EschbachHair
Petros Petrohilos
Petros PetrohilosMakeup

Tags

two people holding fabrictwo peoplepeople holding fabricfloral print fabricfloral fabrichorse head print fabrichorse head fabric

Description

Two individuals stand inside an industrial factory environment, holding up large panels of patterned fabric to obscure their upper bodies. The fabric on the left features a vibrant botanical floral print on a white background, while the fabric on the right displays a repeating horse head motif on a dark navy blue background. Only their lower legs and black trainers are visible beneath the hanging textiles. The background reveals an open workshop space with overhead lighting tracks, structural beams, and equipment. This image forms part of the 2023 ad campaign for Gucci Continuum x Barbour, photographed by Osma Harvilahti with styling by Luca Galasso.

Style

Editorial, Vertical, Clean

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Pure White (50%)
Navy (50%)

Background

Factory

Context

Advertising Campaign