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Gucci Beauty and The Bag 2026

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This video project titled Beauty and The Bag for Gucci features talent Ningning in a cinematic urban setting. Directed and photographed by Mert Alas and Marcus Piggott, the campaign showcases striking editorial framing with dramatic smokey eye makeup by Sam Visser and hair styling by Mustafa Yanaz. Partner Films handles production while Haley Wollens leads styling. The visual narrative combines high-fashion accessories with dynamic lighting and distinct city backdrops.