Brand

Graff Graff High Jewelry Holiday 2025 Campaign 2025
Associated creatives
Tags
Description
A luxury high jewelry campaign portrait featuring model Emm Arruda for Graff. Photographed by Boo George with styling by Katie Shillingford, the composition highlights an elaborate diamond collar necklace, geometric drop earrings, and an emerald-cut diamond ring. Arruda poses wearing a structured black dress with a notched neckline against a deep emerald green backdrop. Kei Terada directed hair styling and Niamh Quinn provided makeup artistry.
Style
Vertical, Commercial, Clean, Polished
Techniques
Beauty Light
Industries
Jewellery
Color
Jet Black (60%)
Silver (metallic) (40%)
Background
Textured Backdrop
Context
Advertising Campaign