Brand

Graff Graff High Jewelry Holiday 2025 Campaign 2025
Associated creatives
Tags
Description
Boo George photographs model Emm Arruda for the Graff High Jewelry Holiday 2025 campaign, styled by Katie Shillingford. Arruda poses in an off-the-shoulder black satin garment, highlighting an interlocking diamond and green emerald chain necklace paired with tiered diamond drop earrings. Kei Terada provides a sleek, pulled-back hairstyle, while Niamh Quinn delivers understated, radiant makeup. The portrait is framed vertically against a rich, draped emerald green backdrop with polished beauty lighting.
Style
Vertical, Commercial, Polished
Techniques
Beauty Light
Industries
Jewellery
Color
Jet Black (50%)
Background
Hotel Room, Fabric Texture
Context
Advertising Campaign