GOYA Brand Identity 2024

Description

Graphic design brand identity project for GOYA by Laura Clink featuring a woman practicing yoga against a clean white background. The subject is captured in a backward arching pose wearing a black sports bra and grey trousers, with dark hair tied back in a low bun. Vertical green typography flows alongside her outstretched arms, reading Yoga is the dance of every cell with the music of every breath. The clean composition highlights minimalist art direction and balanced spatial arrangement.

Style

Vertical, Commercial, Clean, Minimalist

Techniques

Typography

Industries

Fitness

Color

Background

White Seamless

Context

Advertising Campaign