ProjectBrand Identity

Good Shit Vegan Kebabs Brand Identity 2022
Associated creatives
Tags
Description
This image displays the storefront of Good Shit Vegan Kebabs as part of a brand identity project designed by Pràctica and Usted, with photography by Enric Badrinas. A closed metal security roller shutter dominates the center of the frame, spray-painted with bold, black stenciled lettering that reads NOW CLOSED BUT ALWAYS OPEN-MINDED. Above the shutter, a clean white illuminated sign features the brand name in a classic serif typeface. The storefront is set within a textured, warm beige masonry building exterior under natural daylight, with strong shadows cast across the facade.
Style
Editorial, Vertical, Warm, Clean
Techniques
Analogue / film, Natural light
Industries
Restaurants
Color
Jet Black (30%)
Camel (70%)
Background
Retail Storefront
Context
Advertising Campaign