BrandGewu
ProjectBrand Identity

Gewu Brand Identity 2024
Associated creatives
Tags
Description
This graphic design piece presents an open typography specimen booklet for the Gewu brand identity project. The left page displays the heading TT Phobos above uppercase and lowercase alphabet characters, special symbols, and a subtle branding credit in the corner. The right page shows TT Norms Pro alongside its character set and specialized glyphs. Soft blue gradient circular graphic elements with subtle grain texture overlap the text across both pages. The booklet lies flat on a neutral light grey surface, captured with even studio lighting and clean composition.
Style
Horizontal, Commercial, Clean, Minimalist
Techniques
Typography, Vector
Color
Pure White (70%)
Sky Blue (30%)
Background
White Seamless
Context
Advertising Campaign, Website / Web