Gewu Brand Identity 2024

Description

An outdoor advertising display for the brand Gewu showcases a prominent vertical billboard mounted on a large building exterior. The poster features centered serif typography reading The triangle of happiness above a stylized concentric arch graphic and the Gewu logo. The surrounding architecture includes large glass windows and panels below a grid of repetitive windows on the upper facade. Natural daylight illuminates the exterior scene, highlighting the clean graphic design composition against the structured urban backdrop.

Style

Horizontal, Commercial, Clean

Techniques

Typography

Color

Background

Civic Building

Context

Out of Home (OOH)