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Project2025 BOLD Collection Ad Campaign
Tilda Swinton wearing futuristic metallic sunglasses and black jacket against a gradient background for Gentle Monster

2025 BOLD Collection Ad Campaign 2025

Associated creatives

Hankook Kim
Hankook KimGentle Monster Creative Director
Mau Morgó
Mau MorgóDirector
Tilda Swinton
Tilda SwintonTalent
“AS Disco” by Amnesia Scanner & Freeka Tet
“AS Disco” by Amnesia Scanner & Freeka Tet

Tags

tilda swintontilda swinton wearing futuristic sunglassestilda swinton sunglassesfuturistic sunglassesmetallic sunglassesblack jacketwoman wearing sunglasses

Description

Talent Tilda Swinton is captured in mid-motion wearing futuristic metallic sunglasses and a dark structured jacket for the 2025 BOLD Collection ad campaign by Gentle Monster. Her blonde hair is swept dynamically as she leans forward against a soft gradient background. The lighting is clean and directional, accentuating the sleek metallic finish of the eyewear and the architectural tailoring of her apparel. This commercial image was directed by Mau Morgo with creative direction by Hankook Kim.

Style

Horizontal, Commercial, Clean

Industries

Eyewear

Color

Jet Black (50%)
Gunmetal (20%)

Background

Gradient

Context

Advertising Campaign