ProjectBrand Identity

Brand Identity 2025
Associated creatives
Tags
Description
This editorial still life image for the Gaia Hospitality brand identity captures a dark blue vertical menu featuring embossed silver typography and a crescent moon illustration. The menu rests upright on a mottled stone surface next to an iridescent seashell and a small silver fish-shaped object. The composition is set against a textured warm neutral wall with thick rope wrapped around the base of a structural pillar. Low-key lighting creates deep shadows and gentle highlights across the tactile surfaces and materials.
Style
Editorial, Vertical, Moody, Earthy, Raw
Techniques
Low-key / chiaroscuro
Industries
Hotels
Color
Jet Black (50%)
Taupe (50%)
Background
Concrete Texture
Context
Advertising Campaign, Editorial