ProjectBrand Identity

Brand Identity 2025
Associated creatives
Tags
Description
This brand identity project for Gaia Hospitality features a dark blue rectangular business card angled against a minimalist beige background. The card displays embossed, reflective gold typography reading Selene alongside smaller serif text reading AEGEAN BISTRO and small star motifs. Soft directional lighting casts a distinct shadow onto the neutral surface below, emphasizing the tactile debossed finish and rich paper texture. The graphic design work was led by Glasfurd & Walker.
Style
Horizontal, Commercial, Clean, Tactile
Techniques
Emboss & Deboss
Industries
Restaurants
Color
Navy (70%)
Gold (30%)
Background
White Seamless
Context
Advertising Campaign