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Brand
FOX
ProjectVisual Identity & Collateral
Extreme close-up of a printed collateral card corner showing layered edge and warm orange design on a neutral background.

FOX Visual Identity & Collateral 2025

Associated creatives

Matija Gabrilo
Matija GabriloCreative Director

Tags

printed card cornerprinted cardcard cornerpaper stock edgepaper edgelayered paperthick card stock

Description

An extreme macro detail capturing the precise corner and edge of a thick printed card from the FOX visual identity and collateral suite, directed by Matija Gabrilo. The top surface displays a rich, warm amber and terracotta gradient, while the sharp cut edge reveals a dark, polished finish with a subtle core layer. The background is softly out of focus, transitioning across clean white and muted grey planes to emphasize the tactile material quality.

Style

Horizontal, Tactile, Minimalist

Techniques

Macro

Color

Burnt Orange (50%)
Jet Black (50%)

Context

Advertising Campaign