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Brand
FOX
ProjectVisual Identity & Collateral
Close-up abstract view of glossy curved black surfaces and polished silver metallic rims under high-contrast lighting.

FOX Visual Identity & Collateral 2025

Associated creatives

Matija Gabrilo
Matija GabriloCreative Director

Tags

glossy curved surfacescurved surfacesmetallic rimschrome edgessilver rimabstract formscylindrical object

Description

An abstract close-up composition displays sleek, curved surfaces with polished metallic edges set against a deep black field. High-contrast studio lighting catches the reflective silver rims, defining smooth organic arcs that sweep across the frame. The contrast between bright white highlights and deep glossy black volumes creates a minimalist, sculpted aesthetic. Art directed by Matija Gabrilo for the FOX visual identity and collateral project.

Style

Artistic, Horizontal, Abstract, Minimalist

Techniques

Low-key / chiaroscuro

Industries

Broadcast & TV Networks

Color

Jet Black (60%)
Pure White (20%)
Silver (metallic) (20%)

Background

Black Seamless

Context

Advertising Campaign