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Ford D-Nice, Work It Out 2025

About

This commercial campaign video for Ford features artist D-Nice and showcases a modern dark pickup truck navigating city streets and park settings. The video highlights key vehicle features including an interior work surface, digital dashboard controls, and an available Pro Power Onboard generator in the tailgate. Scenes cut between driving sequences, exterior equipment loading, and a vibrant gathering of people dancing and enjoying music outdoors. The visual style combines clean automotive product shots with dynamic lifestyle footage.

Brand

Ford

Project

Ford D-Nice, Work It Out 2025

Keywords

black pickup truckpickup trucktruckford truckman workingman inside truck

Credits

MAS-Music and Strategy
Music / Sound
UWG
Agency / Creative

Styles

HorizontalCommercialClean

Industries

Luxury Automotive

Background

Street

Context

TVC / TV Commercial
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