BrandFila

Fila Fila Global Campaign S/S 2026 - Running 2026
Associated creatives
Tags
Description
A high-contrast black-and-white extreme close-up captures a male runner mid-stride surrounded by a dynamic spray of frozen water droplets. The subject wears dark athletic sunglasses with wet hair clinging to the temple and an open mouth reflecting physical exertion. Direct lighting catches the individual water droplets and highlights textures across the skin and technical jacket. Photographed by Jang Dukhwa for Fila's Global S/S 2026 Running campaign.
Style
Vertical, Commercial, Action, Monochrome
Techniques
High-speed / freeze
Industries
Sportswear
Color
Jet Black (50%)
Background
White Seamless
Context
Advertising Campaign
