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  • ·Ferrari Fall 2023 Campaign Jean Carlo Leon
BrandFerrari
ProjectFall 2023 Ad Campaign
Male model in a black vest, red shirt, and quilted wrap skirt captured in dynamic motion against a warm pink gradient backdrop.

Ferrari Fall 2023 Ad Campaign 2023

Associated creatives

Rocco Iannone
Rocco IannoneFerrari Creative Director
Heji Shin
Heji ShinPhotographer
Chloe Oh
Chloe OhModels
Jean Carlo Leon
Jean Carlo LeonModels
Anthi Fakidari
Anthi FakidariModels
Jacob K
Jacob KStylist
Franco Gobbi
Franco GobbiHair
Arianna Cattarin
Arianna CattarinMakeup

Tags

male model dynamic poseman posing dynamicallyquilted wrap skirtpuffer skirtblack utility vestdark vestred long sleeve shirtred sneakersred athletic shoes

Description

Jean Carlo Leon poses mid-motion in a dramatic, athletic stance for the Ferrari Fall 2023 advertising campaign directed by Rocco Iannone and photographed by Heji Shin. Styled by Jacob K, the model wears a layered ensemble featuring a crimson red top, an angular dark utility vest with an upturned collar, a voluminous quilted wrap skirt, and bright red lace-up sneakers with matching socks. Subtle motion blur and shutter drag effects accent the edges of the silhouette against a soft peach and pink gradient studio sweep. Arianna Cattarin oversaw makeup, with hair styled by Franco Gobbi.

Style

Vertical, Commercial, Warm

Techniques

Long exposure

Industries

Luxury Fashion Houses

Color

Off-Black (60%)
Cherry (30%)

Background

Gradient

Context

Advertising Campaign