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BrandFerragamo
ProjectSpring 2024 Ad Campaign
Ferragamo Spring 2024 campaign editorial featuring models in indoor room settings with luxury handbags and apparel

Ferragamo Spring 2024 Ad Campaign 2024

Associated creatives

Maximilian Davis
Maximilian DavisFerragamo Creative Director
Ferdinando Verderi
Ferdinando VerderiCreative Director
Vanina Sorrenti
Vanina SorrentiPhotographer
Natalia Vodianova and Luca Lemaire
Natalia Vodianova and Luca LemaireModels
Carlos Nazario
Carlos NazarioStylist
Virginie Pinto Moreira
Virginie Pinto MoreiraHair
Thom Walker
Thom WalkerMakeup

Tags

woman in pleated dresspleated dresswoman seated on chairgreen handbagferragamo campaign

Description

This image for the Ferragamo Spring 2024 ad campaign features two side-by-side scenes set within refined interior spaces. The left panel showcases a model wearing a light-toned pleated garment while seated on a chair over polished parquet flooring, holding a vibrant green handbag. The right panel features a model in a dark dress and tights seated in a room with blue carpeting and a wooden dressing table, with green accessories resting on the floor. Natural light streams through sheer curtains, casting soft shadows across the wooden and carpeted floors. Photographed by Vanina Sorrenti with creative direction by Ferdinando Verderi and Maximilian Davis, the campaign highlights luxury fashion and accessories.

Style

Editorial, Horizontal, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Cream (40%)
Forest Green (30%)
Camel (30%)

Background

Living Room

Context

Advertising Campaign