BrandFatlash
ProjectBrand Identity

Fatlash Brand Identity 2016
Associated creatives
Tags
Description
Product packaging and brand identity photography for Fatlash created by Anagrama. The composition features abstract geometric display blocks in silver and red, branded with prominent typography against a dark background. Strong directional lighting casts diagonal striped shadows across the entire scene, creating a graphic and high-contrast visual effect. The packaging combines matte surfaces with striking colour contrast between the metallic silver and vibrant red elements.
Style
Horizontal, Commercial, Clean, Graphic
Industries
Cosmetics
Color
Pure White (50%)
Crimson (30%)
Jet Black (20%)
Background
Black Seamless
Context
E-commerce / Product