Fanta Fanta x Snapchat, 7-11 Map UGC 2026

About

This user-generated video content produced for Fanta in collaboration with Snapchat features young adults exploring Melbourne and locating Fanta bottles using the Snap Map. The footage captures candid moments inside a 7-Eleven convenience store as friends pick up Fanta products. The video incorporates overlaid Snapchat UI elements, text captions, and promotional callouts throughout the sequence. Natural lighting and casual handheld camera movements give the content an authentic, peer-to-peer social media feel. The campaign was developed with media planning by EssenceMediacom.