Logo
  • Home
  • ·Media
  • ·Erne Brand Identity Pickleball Lifestyle Campaign
BrandErne
ProjectBrand Identity
Model wearing a blue cap and navy sweatshirt lying down next to pickleballs against a white background with overlay text

Erne Brand Identity 2021

Associated creatives

Saint-Urbain
Saint-UrbainGraphic Design
Vincent Castonguay
Vincent CastonguayPhotography

Tags

woman wearing blue capblue capwoman in navy sweatshirtnavy sweatshirtpickleballsorange pickleballgreen pickleball

Description

This brand identity campaign image for Erne features a model lying down against a white background, wearing a blue cap and a navy sweatshirt. Two brightly colored pickleballs rest on the surface near the subject, reflecting athletic apparel and equipment branding. Bold graphic typography overlays the central portion of the composition with the brand name. The studio lighting creates clean highlights across the textured surfaces and fabrics. The project was created with graphic design by Saint-Urbain and photography by Vincent Castonguay.

Style

Vertical, Commercial, Clean

Industries

Outdoor & Adventure Sports

Color

Royal Blue (50%)
Sky Blue (20%)
Burnt Orange (10%)

Background

White Seamless

Context

Advertising Campaign