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BrandEmm
ProjectBrand Identity
Billboard in a brick wall displaying a brand campaign for Emm with three women from behind and a purple product container.

Emm Brand Identity 2023

Associated creatives

How&How
How&HowGraphic Design

Tags

billboard advertisingbillboardadvertisingbrand identityemm brand identityemm billboardproduct containerpurple product containerthree womenwomen from behindgraphic design

Description

An outdoor billboard is mounted on a textured dark brick wall, displaying a brand campaign for Emm. The left side of the advertisement features three women seen from behind, embracing with arms linked while wearing undergarments. The right side features a light pink background with a bold purple cylindrical product container, accompanied by large stylized text reading Turning the Tide on Female Health. Graphic design elements include thin overlapping vector grid lines overlaid across the left photographic panel. The bottom corner includes the minimalist Emm logotype. The composition is captured in daylight with even, neutral lighting.

Style

Horizontal, Commercial, Minimalist, Graphic

Techniques

Typography, 3D render / CGI

Industries

Skincare

Context

Out of Home (OOH)