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Brand
Elica
ProjectBrand Identity

Elica Brand Identity 2025

Associated creatives

Landor
LandorBranding Agency
Alessio Galdi
Alessio GaldiCreative Director
Andrea Maddaloni
Andrea MaddaloniDesign Director
Salvatore Illeggittimo
Salvatore IlleggittimoDesign Director Motion
Bernini Lorenzo
Bernini LorenzoMotion Design
Emilio La Mura
Emilio La MuraCode Designer
Mattia Castiglioni
Mattia CastiglioniExecutive Creative Director
Amp Sound Branding
Amp Sound BrandingSonic Branding
Subdivision
SubdivisionCGI

Tags

elica brand identityelica appliancebrand identity videokitchen appliancemodern cooktopdigital interfaceappliance control knob

Description

This motion design video presents the brand identity for Elica, featuring sleek kitchen appliances, advanced cooktops, and ovens. The visual sequence highlights intricate product details, textured metallic surfaces, glowing digital interfaces, and modern control knobs under dramatic lighting. Created for the brand identity project, the piece incorporates high-end CGI and motion graphics to emphasize precision and engineering in home appliances.