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BrandDior
ProjectFall 2024 Ad Campaign
Two female models posing in a room with patterned wallpaper, one seated on a green velvet settee and one standing in a long cape dress

Dior Fall 2024 Ad Campaign 2024

Associated creatives

Maria Grazia Chiuri
Maria Grazia ChiuriDior Women’s Creative Director
Margot Populaire
Margot PopulaireCreative Director
Sarah Jones
Sarah JonesPhotographer
Elodie Guipaud
Elodie GuipaudModels
Nayonikaa Shetty
Nayonikaa ShettyModels
Ying Ouyang
Ying OuyangModels
and Matilde de Nard
and Matilde de NardModels
Elin Svahn
Elin SvahnStylist
Olivier Schawalder
Olivier SchawalderHair
Peter Philips
Peter PhilipsMakeup

Tags

two female models posingtwo female modelsfemale modelswoman seated on setteewoman standing in cape dresswhite dressbeige cape dressgreen velvet setteegreen setteevelvet settee

Description

Captured by photographer Sarah Jones, this fashion editorial image for the Dior Fall 2024 ad campaign features two models posing in a refined interior setting. One model is seated gracefully on a deep green velvet settee, wearing a long white sleeveless dress adorned with decorative brooches, while the second model stands nearby in a flowing beige cape dress with a keyhole neckline. The background showcases ornate patterned wallpaper, framed botanical illustrations, and pale green architectural moldings, creating a sophisticated and classical atmosphere. The lighting is soft and natural, accentuating the clean lines of the garments and the muted colour palette of the room. The composition balances structured elegance with relaxed postures, framed by a wide horizontal layout.

Style

Editorial, Horizontal, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Pure White (50%)
Camel (30%)
Forest Green (20%)

Background

Set-dressed

Context

Advertising Campaign